Tyler the Creator explaining perfectly why the YTMA’s sucked ass
I was thinking the same thing. They just did the same thing as everyone else, and they really could have used their platform to identify the up and comers, the under the radar artists. Or the artist that are truly doing something creative. They based things on views, which is essentially just want is popular. They appealed to pop music fans, which aren’t necessarily music fans, or music video fans. People that listen to Katy Perry aren’t music fans, they are pop music fans.